A Daily Process of a Content Curator

Content curation in all forms includes some sort of process. Whether you are curating for personal or professional reasons, it’s important to spend the time to ensure you don’t miss anything you really want to spend time reading.

It’s definitely hard to keep up with all the content out there - especially on a daily basis. It’s infuriating losing stories that I want to read and gain knowledge from. I know I’m not alone regarding the “FOMO” feeling, that’s why content curation is so popular these days. 

Here are some tools I’m using to help me stay organized: 

Google Alerts

If you want to keep up with a specific topic, you may want to create a google alert for each keyword that may be of interest to you. I like to keep up with trends in the media space from newsletters to content discovery to new newsletters. This is a great starting point to get real-time, live updates on a specific topic. 

It’s super easy to set-up. Go on the Google Alerts page and begin typing your keywords. As you enter each word, click on the “More Options” button to further refine your search. Play around and choose what works for you. For me, I prefer the “digest” format, where all my alerts come in once a day, every morning at 9 am. 

As for the curation aspect, you could create a label/filter in your email for optimal organization. Google Alerts make it super easy to go in and sift through that day worth of content. Plus, it's nice to get an array of different publications, authors, and sources.


This is a great tool that you could use wherever, whenever, and for whatever. As a supplement to the Google Alerts, Buzzsumo allows you to create alerts (trial version: 2 alerts, hence my usage for Google Alerts) giving users valuable insight delivered to your inbox. (Pro tip, filter the BuzzSumo alerts to go straight to your alerts folder.) 

Another great aspect of Buzzsumo is that you could search and discover content pieces filtered by either topic, keyword (still in beta), trending, source, and questions (i.e. Reddit/Quora.). Buzzsumo has so much to offer along with the fact that the learning curve is minimal. The main component I’m missing is being able to save and organize the stories I explore on the site, essentially the curation. This tool 100% fills the “FOMO” void, whether you are searching for something specific or prefer an element of surprise, BuzzSumo is one of those tools I always have open.


RSS feeds have the ability to become slightly overwhelming and messy but this is an excellent article, written by Robin Good regarding RSS feeds and his app of preference, RSSGround. (If you are interested in finding more tools regarding content, you can find the best recommendations on his site. He truly is an expert on content curation. 


Additor is an easy-to-use, simple new tool. It works as your bookmark browser but with a highlighter, note-taking capabilities, list curating, journal entries - all combined. Pocket meets Evernote is a good way to describe it. My favorite thing about Additor is that it allows you to integrate with other platforms like Slack. You can easily collect and curate your favorite links into organized pages. It's a great tool, download it before public launch!

Google Sheets

This is your old school, classic organizer. If you are looking for specific articles and content, this is the easiest way to filter, sort, and to extract data. It may take a little longer to set up, but it does the trick every time. Here are some content curation templates for Google Sheets.

For my Type A craziness, I have to say Google Sheets is my #1 choice for sure! If there is anything I want to save in regards to newsletters or new content. I add all the information that I find relevant and add it to the database (massive excel spreadsheet with 1000s of lines…) 

Plus, if you do find yourself wanting a more dynamic experience, explore some of the add-ons. I prefer to keep my excel clean, but there are so many great ways to use excel. For one, there is an add-on by Google called “Tasks” where you could add a task to any row, column, or cell.

These are some of the tools that I use for my personal content curation process. Be mindful that everyone’s process (or to put it simply, the saving and organizing process) is different. Explore and find what works for you!